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Backend website infrastructure rebuilt and optimized on modern platform via Freshy retained services

Freshy + Premise
Premise website on tablet, desktop, and phone
Categories Retained services//Speed optimization//Website infrastructure optimization
Industries Technology
Timeline
Ongoing support since June 2022

About Premise

premise.com
Spanning 135 countries, Premise provides measurements and monitors data on virtually anything businesses need to know. From product placement in a retail store to public opinion on important issues, Premise can provide vital insights. Through the use of technology and a global community, Premise helps businesses and organizations make data driven decisions.

Project summary

Since June of 2022, Freshy has partnered with Premise for their ongoing website support and maintenance needs. With work ranging from basic support and maintenance, speed optimization to full infrastructure rebuilds, premise.com is ever growing and improving.

Ongoing maintenance & retained services

One major undertaking was converting the backend website infrastructure of their existing website and sister subsite, to a more modern and page-builder based setup. With the expansion and creation of landing pages being an important part of Premise’s online strategy, the Freshy team recommended a full conversion from their old and outdated backend setup. This has helped save time, create a more user-friendly process and overall simplify the building of new content and pages throughout the site and subsite.

half-circle confetti shapes
Eric Vazquez

Working with Freshy has been an absolute pleasure. As a Senior Digital Marketing Manager, I’ve collaborated with many WordPress website development agencies, but none compare to the level of expertise and professionalism that the Freshy team brings to the table. Their collaborative approach, combined with their vast knowledge of website development, has made every project a success. The team at Freshy is not only knowledgeable but also wonderful people to work with. I highly recommend their services.

Eric Vazquez
Premise

Key website features

Previously the Premise site was not easily edited and required technical knowledge to make basic updates. With the transition to the Divi platform, Freshy was able to provide the Premise team with a much more user-friendly, drag-and-drop page builder interface. Now they are able to easily add and edit new content, quickly and without any code.

With the Divi transition, Freshy and the Premise team have been focused on building out several new product and/or feature landing pages. These landing pages are an integral part of the overall marketing strategy.

In addition to the main Premise site, Freshy also helps with the support and maintenance of a subsite for contributors, which supports 30+ languages. The subsite was also updated to the Divi platform and Freshy added an upgraded language system. This ensures that the management and addition of new languages is a quicker and more optimized process.

When the main site was rebuilt in the new framework, the Freshy team was then tasked with ensuring their Greenhouse.io jobs board also transitioned to the new setup. This involved altering the custom API work and the design of the jobs board to be compatible with the upgraded Divi interface.

Premise tablet horizontal
Premise progress bar
Premise language selection on desktop
Premise website on mobile
Premise
Erin Cortazar
Erin Cortazar
Retained Services Lead
10 yrs WordPress experience
James Seavey
James Seavey
Support Specialist
20 yrs WordPress experience
Denisa Hasanspahic
Denisa Hasanspahic
Web Designer
8 yrs WordPress experience

Meet the Freshy team who brought this project to life

Working with Premise has been really rewarding, and together we’ve developed some great user experiences. The team at Premise has been very responsive, providing design and technical specification quickly and effectively allowing us to fully support and complete their projects on deadline.

James Seavey | Support Specialist | Freshy

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