Freshy is proud to announce the acquisition of Target Local Marketing, a WordPress and digital marketing agency founded and led by Jen Oxenham.
Target Local Marketing has built a substantial portfolio of more than 300 hosted WordPress websites, along with approximately 80 ongoing digital marketing and SEO client relationships. The agency has supported businesses across a variety of industries through website development, hosting, maintenance, search engine optimization, and broader digital marketing services.
Throughout the company’s growth, Jen remained focused on providing dependable service, maintaining strong client relationships, and helping businesses improve their online presence. As she began considering the agency’s next chapter, finding a long-term partner capable of supporting both the WordPress portfolio and the agency’s digital marketing clients became a central priority.
Freshy’s established WordPress infrastructure, experienced support teams, and growing Marketing Pro division made the two organizations a natural fit. The acquisition provides Target Local Marketing’s clients with access to a broader team of WordPress, hosting, maintenance, SEO, and digital marketing professionals while preserving the service and continuity they have come to expect.
Following the June 30 closing, Jen and the Freshy team began working closely together to prepare for the operational transition. The onboarding process includes the migration of more than 300 hosted WordPress websites into Freshy’s platform, along with the integration of approximately 80 digital marketing and SEO clients into Freshy’s Marketing Pro division.
Reflecting on the acquisition, Jen noted:
“Finding the right long-term home for our clients was extremely important to me. Freshy’s experience with WordPress, hosting, website support, SEO, and digital marketing gave me confidence that our clients would continue to receive the attention and expertise they deserve. The Freshy team has been thoughtful, organized, and committed throughout the transition process.”
Vincent Consumano, Freshy’s Co-Founder and M&A Director, added:
“Target Local Marketing is an excellent addition to Freshy. Jen built a strong portfolio of WordPress, hosting, SEO, and digital marketing clients that aligns directly with the services and infrastructure we have developed. From the beginning, our shared priority was creating a smooth transition for every client while providing them with access to a larger team and expanded capabilities. Jen has been a tremendous partner throughout the process, and we are excited to continue supporting the businesses she has worked so hard to serve.”
The acquisition continues Freshy’s strategic expansion within the WordPress and digital marketing ecosystems. It also reinforces Freshy’s commitment to building a comprehensive platform capable of supporting businesses throughout the complete lifecycle of their online presence—from website design and development to hosting, maintenance, SEO, digital marketing, and ongoing technical support.
As technology, search behavior, and digital marketing strategies continue to evolve, Freshy remains focused on helping clients adapt, grow, and succeed online. Freshy also continues to provide agency owners with a trusted succession and acquisition partner when they are ready to pursue retirement, reduce their operational responsibilities, or begin a new professional chapter.
If you are looking for expert WordPress support, hosting, website maintenance, SEO, or digital marketing services—or you are an agency owner exploring succession and acquisition opportunities—we would welcome the opportunity to start a conversation.
