Freshy acquires Flip Flop Freelance

Freshy is excited to announce the acquisition of Flip Flop Freelance, a Washington-based web design and digital services business founded and operated by Cindy Bouchard.

Over the years, Cindy has built Flip Flop Freelance around personalized service, dependable digital solutions, and strong relationships with the businesses she supports. Her hands-on approach and commitment to helping clients establish and maintain their online presence align closely with the values that have guided Freshy for more than 15 years.

As Cindy began considering the next chapter for Flip Flop Freelance, finding a trusted partner capable of continuing those relationships and providing reliable, long-term support became an important priority.

Freshy’s experience in WordPress, website hosting, maintenance, development, and digital marketing provides a natural fit for Flip Flop Freelance’s clients. The acquisition will give those businesses access to a broader team of digital professionals while preserving the personal attention and dependable service they have come to expect.

Vincent Consumano, Co-Founder and M&A Lead at Freshy, shared the following proposed statement:

“Cindy has built a business centered on personal relationships and taking care of her clients, which is exactly the kind of organization we love bringing into Freshy. We understand the trust involved in handing over relationships that have taken years to develop, and we take that responsibility seriously. We’re excited to welcome Flip Flop Freelance’s clients and continue building on the foundation Cindy has established.”

The acquisition of Flip Flop Freelance further expands Freshy’s presence in the Pacific Northwest and reinforces its commitment to providing agency owners with a thoughtful, straightforward transition option while ensuring their clients continue receiving high-quality digital services.

As Freshy continues to grow, its mission remains unchanged: helping businesses succeed online through reliable WordPress support, website management, hosting, development, SEO, and digital marketing services.

If you’re considering what comes next for your agency, looking for a trusted partner to support your clients, or simply want to understand what a potential transition could look like, reach out to Freshy to start a conversation.

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