Rick K. Jones

Forbes Books partnered with Freshy to create a modern digital platform for author, speaker, and leadership expert Rick Jones. The project focused on showcasing his books, thought leadership, speaking engagements, and growing library of resources across podcasts, videos, and written content, while also providing visitors access to his leadership assessment and other tools. The result is a polished, engaging website that strengthens Rick’s personal brand and helps readers, listeners, and leaders connect with his work.

Industry Books

Services Assessment formCustom post type developmentResource libraryWebsite design & development

Milestones Assessment formCustom post type developmentResource libraryWebsite design & development

Milestones

Development of custom homepage designs

Organization of resources

Development of the assessment form

Responsive testing and accessibility review

Launch and post-launch support

Timeline

Feb - May (4 months)

Hero section of a business site: bold headline about building a profitable, values-driven company with two call-to-action buttons and a navigation bar above central text.

Hero section for Rick K. Jones site with navigation bar and bold headline, featuring three portrait cards: The Pirate Captain, The Fanthropologist, and The Renaissance Man.

Rick K. Jones branding with three smartphone mockups showing different pages of the site under the title at top.

What we delivered

Created a modern, professional website that reflects Rick Jones’ leadership expertise and personal brand while providing a seamless experience across devices.

Designed dedicated book promotion sections featuring an interactive slider that allows visitors to explore both of Rick’s books, along with lead-generation forms that offer free downloadable chapters.

Developed a comprehensive resource center that brings together Rick’s podcasts, videos, and written content, making it easy for visitors to discover and engage with his thought leadership.

Built an interactive assessment experience that guides users through a series of questions and delivers personalized results based on their responses.

Implemented search-optimized page titles and meta descriptions aligned with targeted keywords to improve visibility and support long-term organic growth.

Conducted comprehensive testing across devices and browsers, ensuring a smooth launch and a polished user experience from day one.