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Explore our Allentown, Pennsylvania
WordPress website services

This is WordPress development at its best.

Dedicated & experienced
project manager and website designer for each project

Kickoff & creative brief

We dive in deep to learn about your Allentown, PA company, brand, mission, and more. With the help of our WordPress design studio, you’ll choose what website design and development services you’ll need to create a strategic plan. We’ll help build a project overview document and creative blueprint that will guide your website’s design and development.

Website mock-ups & design

Our top website designers bring concepts to life during our mockup process. Interactive feedback and revisions add value to your WordPress site and empower your dedicated design team through the website development process. We ensure the UI and UX aligns with your vision and meets industry design standards.

Allentown website development

Our expert team of WordPress web designers and web developers builds your approved designs into the industry-leading drag-and-drop system for easy updating and ongoing site management. Every website design is optimized for all devices and screen sizes.

Revisions & launch

Our revision rounds are an opportunity for our website designers to work with our Allentown clients to key in any changes to the website development link prior to launch. As a WordPress website design company, we work until your site development is flawless.

Hosting, security, & support

We provide ongoing managed WordPress hosting on the world’s leading infrastructure. Our secure hosting solutions include CDN, backups, SSL, and security scanning ensure your website is always updated, fast, and available for your visitors in Allentown across the United States.

Get more leads and brand awareness

A properly structured WordPress website, enhanced with SEO servicesoptimized page speed, and a professional design firm’s touch will attract your target audience– from Allentown and beyond– to discover your professional site and enjoy their user experience.

Meet your team

Meet the talented WordPress experts, developers, and specialists proudly serving the Allentown area.

Jon Fuller

Jon Fuller

Director of Development Operations

11 yrs WP experience
Ben Giordano

Ben Giordano

Founder

17 yrs WP experience
RJ Licata

RJ Licata

Director of Marketing

20 yrs WP experience
Stephanie Rosenberry

Stephanie Rosenberry

Project Management Lead

4 yrs WP experience

The importance of Allentown WordPress experts

WordPress is one of the leading platforms for site owners. In fact, an estimated 64 million websites are currently powered by WordPress.

Having a professional WordPress site with seamless navigation can significantly enhance user experience and business success. If you’re a business owner that wants to take your WordPress website to the next level, consider a WordPress website agency near Allentown, PA. At Freshy, we provide customized solutions tailored to your needs.

Your WordPress website is the foundation of your business and certainly has an opportunity to make a huge impact on your visitors, which is why prioritizing quality design and development services is essential. The quality of your Allentown website design is essential — and we know that.

Unfortunately, many business owners underestimate the importance of a great quality WordPress website. But it’s something that your visitors will not only pay attention to, but will also use when determining your perceived value.

A poorly designed website can lead to high bounce rates, while a professional, responsive WordPress design will attract and retain visitors. A top-performing WordPress website enhances brand credibility, attracts more visitors, and drives growth.

Now that we’ve discussed why a quality WordPress site is essential, we’re going to discuss what makes a WordPress website reach the level of top-quality.

  • A clear purpose
    First and foremost, no website will be effective if it has no clear purpose, no matter how much time you spend on the design. Pennsylvania visitors want to know what your website is about and why they should stay there. This is why establishing a visual and structured design hierarchy is important. Visual hierarchy is an arrangement of elements based on their level of importance. This helps users understand information more easily to navigate content effortlessly.
  • Visually pleasing
    There’s nothing worse than having a WordPress website design that’s hard to look at. Some people make the mistake of crowding their website with too much information, making it difficult for visitors to understand. Not only that but many visitors will leave your website in a matter of seconds if relevant information isn’t clearly laid out or your website looks unprofessional. Our expert designers focus on clean layouts and user-friendly experiences.
  • Navigation & usability
    Effective WordPress website navigation isn’t just important to reduce your bounce rate, it helps visitors get the information they need. In fact, your navigation is one of the most important aspects of your WordPress website. With that said, your navigation menu should be simple in design and clear to understand. Additionally, it’s important to minimize the number of links that visitors need to click on to get to the appropriate information.
  • Optimized mage-to-text ratio
    Another important design element when it comes to your WordPress website is the image-to-text ratio. It’s always best to have a good number of images that go with text to help break up your content and make your site more engaging. Our WordPress developers and designers craft visually stunning ecommerce and business websites.

Many business owners try the DIY approach with WordPress website design. It’s true that there are a lot of tools available on the market both free and paid that enable site owners to customize their WordPress website.

However, it’s best to rely on a professional WordPress agency near Allentown, PA for the best results — and we cover all regions of the US. To stand out among the crowd, you want to ensure that you have custom WordPress site, built by an expert design firm. Even more, you want a website that is favorable to search engines so that you can attract the right visitors, grow your website, and your business.

If you’re looking for a WordPress web design company in the USA, Freshy delivers industry-leading designs and development solutions.

Why choose a Allentown, PA WordPress website design company?

  • Creative web designs
    Having a creative website is important to make a first impression and keep a competitive advantage. The last thing you want is for your website to look like everyone else’s. Unfortunately, this is what happens when you rely on cookie-cutter WordPress templates to build your website. Ultimately, you want a website that will be memorable to your visitors and encourage them to come back. As a professional WordPress design studio in Allentown, PA we have the skills and experience to not only tailor your website to your brand, but craft a website that is creative and unique for you.
  • Custom development & WooCommerce solutions
    If you own a WordPress website, then you know how important customizations are when it comes to bringing your website together. The problem is that by doing your website yourself, you will need to rely on WordPress plugins. Too many plugins will slow your website down, leading to other problems. This is why hiring a WordPress developer from Allentown, PA is beneficial for site owners. Instead of adding various plugins to design your website how you want, a developer can easily make these customizations without sacrificing site speed. Hiring a WordPress developer for custom site development avoids slow page speeds caused by excessive plugins. Our developers specialize in building high-performance, ecommerce-friendly websites.
  • Technical support & maintenance
    Yet another reason to hire a Allentown, PA WordPress web agency is the invaluable technical support services that you will receive. When creating your WordPress website yourself, you will be limited in terms of support. Depending on the technical issue, this can be a huge problem. Whether your site is moving slow, you have a page error, or your site goes down completely, you want to ensure that you have the right support to rectify the issue. This is something that a WordPress website agency can handle for you. You don’t need to worry about troubleshooting your website. An agency will provide fast and reliable technical support to ensure that your website is always running as expected. Whether your website faces downtime or technical issues, our managed services team will resolve them efficiently.

At Freshy, we are a top-rated WordPress website agency serving businesses across the United States. We know that making a first impression in your business is important. We also know that first impressions generally begin with a quality website design.

WordPress is a popular website provider. But many business owners struggle with customizing WordPress sites that excels in functionality and visual appeal. We want to help you with that.

Our WordPress developers and designers craft fully customized solutions for a unique WordPress website with all of the features that matter most to you. We’re the WordPress experts in Allentown, PA.

Even more, we will provide on-demand technical support so that you will always have a website that can keep up with demands. If you’re ready to get better WordPress web design in Allentown, PA, reach out to us today.

Enhance your online presence beyond Allentown, PA with an engaging website design

An attractive and informative web design is a great way for professionals and product designers to increase their visibility online. At Freshy, we offer hundreds of WordPress themes and plug-ins designed for service-based websites.

As a professional, you likely want to focus on delivering your services and not on managing a website or paying monthly fees to keep your blog running. We can help you run your site through WordPress, taking care of the web design process and maintenance. With the best website design and website development services in Allentown, PA, you will have an impressive site to get you started online or grow your business.

Why choose us for Allentown website development services?

At Freshy in Allentown PA, we offer website design services through WordPress. Here are some advantages you gain when we create your site:

  • No subscription fees – Unlike subscription-based platforms, WordPress doesn’t require monthly or annual subscription fees. Once you buy a domain name and pay for hosting, your website is good to go.
  • Numerous themes and plug-ins – Themes determine the look and layout of your service business, while plug-ins add functionality and features to the basic elements of your site. With WordPress working as an open-source platform, thousands of website development professionals create themes and plug-ins for it. These are available either for free or as premium products. We can customize the look of your website and add as many features as plug-ins allow. For a professional or product designer, plug-ins such as Events Manager, Contact Form, and Contact Manager will come in handy during web development. We also offer WooCommerce for Allentown PA clients, for those looking to sell products online. During the web design process, we can also add an appointment booking feature to help your clients book your services in advance.
  • SEO-friendly – WordPress websites are designed as content managers. As such, they have the right search engine optimization (SEO) features to help rank your Allentown business on the first page of Google and other leading search engines. Plug-ins such as Yoast SEO and All in One SEO Pack further help you enhance the visibility of your website. Using these plug-ins during the web development stage will help you direct customers in the Allentown area to your site when they need content related to what you offer.
  • Mobile friendly – Almost all WordPress themes are responsive, so your website is accessible via PC, tablet, and smartphone.

How we can help Allentown, PA businesses

At Freshy, our Allentown website design team can help you create an attractive and functional website to share content, engage with clients, allow them to book appointments and request products, and enhance your visibility online. We optimize your website for search engines and customize it for your services.

We handle all aspects of the web design process as well as the maintenance of your site. For the web development process, you will have a project manager who will be your contact person. They will help explain your ideas to our web design team, so you get exactly what you want out of your website. We’ll keep you updated along the way and answer any questions you have. If you need to make revisions during the web development process, we can do that too.

Website development in Allentown, PA

Allentown is the third most populous city in Pennsylvania and is about 60 miles north-northwest of Philadelphia. Allentown is a manufacturing city with a liking for professional baseball, which has been played here since the 1800s. The city, which runs on a strong mayoral government, is near other Pennsylvania municipalities such as Fullerton, Emmaus, Northampton, Easton, Pottstown, Reading, East Stroudsburg, East Norriton, Phoenixville, West Norriton, Norristown, and Hazleton, as well as Phillipsburg, NJ. At Freshy, we can help business in Allentown and the surrounding cities attract local clients.

Contact us today for a website developed with your needs and desires in mind.

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