Why is Having SSL Status on Your Website So Important?

The importance of having a safe and secure website — for users, as well as web designers, site administrators and so forth — can’t be emphasized enough. It’s so important that this is actually our second blog post about it! We returned to this topic because of its significance and relevance in our digital world, as well as to provide answers to common questions about SSL we receive every single day from both current and prospective clients.

What does SSL mean? And, how does SSL work?

Now you might find yourself asking, what is SSL status?

SSL stands for Secure Socket Layer. You can check if a website has SSL status if it has ‘HTTPS,’ rather than ‘HTTP,’ in front of its URL.

Now, you’re probably wondering, how does SSL status work?

SSL works by utilizing a cryptographic system that uses two keys to keep and encrypt any data transferred to and from your site. This protocol then creates a secure connection between a client and the server over which to send information, allowing for a safer and overall improved experience on the internet.

Not only does having SSL status protect your website in providing a secure, safer and better connection with a user, it also helps in terms of SEO. In an effort to try and make their search engine safer, Google has been encouraging all websites to move from HTTP to HTTPS. Google will actually rank your site lower if you don’t have an SSL!

Luckily, we’re here to take care of that for your business or organization’s site.

SSL : it’s an FS requirement

At FreshySites, we require all the websites on our server to have an SSL certificate to ensure the site is protected, secure and to align ourselves with best practices enforced by Google and all the other major search engines.

HTTPS, or SSL status, is extremely affordable, but more importantly, enables both the best performance the web offers and powerful new features that are too sensitive for HTTP.

So to answer the basic question of this post, SSL is of the utmost importance, allowing for:

  • A secured, search engine-friendly website
  • A stronger site connection for users
  • Improved overall experience on the front & back-end
  • Better site optimization
Hard to beat that!
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